I have no problem with Bob or his talented children including Cedella who is now a designer in her own right. Thank God she is not singing. Cedella has been designing her urban wear for her market and has been doing very well for her clothing inspired by her father’s message through his songs.
She was invited to design the clothing for the upcoming 2012 Olympics in London for the celebrated Jamaica team who is suddenly the toast of all London. The team is a super star and will be treated as such. Thanks to the sprinting machine they have propelled the team to the only little nation that can embarrass the big bad USA. The little engine that could actually did it . They gave the USA a whooping in 2008 that the USA has never gotten over and has spent the last 4 years planning how they are going to come back and whoop this little nation back into its place. The plan – well as only money would have it , is to design a running suit like any other suit that will give their boys and girls wings. Like the product Red Bull the new unies will give the athletes wings this year with some superior ‘golf’ ball design’ quality in the fabric. If we can’t beat them fairly lets beat them where they don’t have it and that is money and technology . So the battle lines have been drawn.
Say what you want to say about the Americans they mean business this year. They will not go through another Olympics embarrased by this little nation again. Jamaica on the other hand is content with their new urban unies. The question is will the IOC address what is now becoming the new ‘drug’ in the sport of athletics.
Anything that enhances the athletes ability to go faster other than natural strength and ability is considered a drug. These unies are designed to give these athletes an edge by taking 0.13 seconds of their running times. That to me sounds like a drug. Why is the USA getting away with this? What if Cedella had the same technology and give the Jamaican team the same edge the USA would have cried foul and the IOC would have come down like a ton of bricks on the Jamaican team design and ordered the team not to wear them to the Olympics. That is the double standard and cronyism that has become a part of the IOC that makes that organization the biggest farce and hypocrite in organized sports. But that is another story.
Jamaica is celebrating 50 years of independence and what could be another record setting year for the team in sprints at the Olympics despite the USA’s tactics. The new Jamaican uniforms are at best a nice urban wear that any young person would wear. Fancy the over 50 wearing the Marley shirt in the opening ceremonies . No I don’t want to imagine that . But what the USA needs to remember you can put wings on anyone and tell them to fly. Its the wind beneath the wings that make them go faster and higher. Technology will be up against heart and talent. I like Jamaica’s chances. Their heart is willing and their flesh is even stronger.